Gene Baur is co‑founder and president of Farm Sanctuary, and has been hailed as “the conscience of the food movement” by TIME magazine. He was a pioneer in undercover investigations and instrumental in passing the first U.S. laws to ban inhumane factory farming practices. Beginning in 1986, he has traveled extensively, campaigning to raise awareness about the abuses of animal agriculture and our cheap food system. Gene’s latest book, Living the Farm Sanctuary Life: The Ultimate Guide to Eating Mindfully, Living Longer, and Feeling Better Every Day, was published by Rodale in April 2015. He has a master’s degree in agricultural economics from Cornell University, and is a faculty member at the Johns Hopkins Bloomberg School of Public Health.